Allgemein Media Literacy, Social Media and the Recent Far-Right Riots in the UK The recent far-right riots in the UK, triggered by the tragic killings in Southport, have highlighted the powerful role social…
Allgemein From Audit to Optimisation: The Four Steps to a Successful Social Media Strategy Discover, Develop, and Deliver: The Ultimate Guide to a Winning Social Media Strategy Social media is an essential tool for…
Allgemein Taylor Swift‘s Midnights roll-out so far Taylor Swift has officially started the album campaign for her tenth album, #TS10 Midnights. In true Taylor fashion the roll-out…
Allgemein Reactive social media throughout an unprecedented event The last few days marketeers and social media managers were faced yet again with another unprecedented event - the passing…
Allgemein What you can learn from Taylor Swift’s TikTok strategy (Pt.1) ? It's only been a week that we collectively could listen to Blondie's (as she's lovingly called by her fanbase the…
Allgemein How to take your social media strategy into the future Imagine there was a list of 5 things you need to take your social media strategy to the next level?…
Allgemein Spotify’s Playlist Eco-System is evolving… At the end of March ‘Spotify for Artists’ shared the news about implementing personalisation to some of their curated playlists…
Allgemein Instagram Links and what they mean for your music marketing campaign The day has finally come – ok, it’s been a few days already but after checking I also now have…
Allgemein Taylor Swift: The Queen of Marketing & Why You Should Learn From Her The Lover campaign as much as any other recent Taylor Swift campaign shows consistency, authenticity and that while building fan…
Allgemein Welcome to the rebirthed FR/OCK+SC:ROLL fka Frock&Roll There is currently no real ‘plan’ – so what is going to happen is there will be posts about social…